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Kaja - Research

UX/UI

Image

  • Layout should be simple and consistent (simpler the layout happier the users)
  • Be consistent
  • The key to that is to think about your user first and always throughout the process

  • Know your users
    • What they need, and what stands in the way of them achieving their goals
    • Speaking with them face to face, watching them use your product (and maybe others), and asking them questions that go deeper than, "What do you think of this design?"
    • What are their goals? What stands in the way of them achieving those goals? How can a website help them overcome or work around those challenges?
  • Get feedback
    • Ensuring the user that the app is working the way they want
    • Loading animation, buttons animation
    • Make sure it's fast (Usability.gov defines any delay over 1 second as an interruption. Over 10 seconds, a disruption)
  • Think carefully about element placement and size
    • Make buttons and other “click targets” (like icons and text links) big enough to easily see and click
    • Make the buttons for the most common actions larger and more prominent
    • Place navigation (and other common interactive visual elements, like search bars) on the edges or corners of the screen
  • Don’t ignore standards
    • Reinventing familiar interactions or interfaces makes people think again about a process they’ve already learned
  • Make your interfaces easy to learn
    • Simplicity
    • The simpler something is, the easier it is to remember

  • Even a great design (UI) is worth very little to the end user if the site’s performance is slow to load (UX)
  • ‘Interaction’ includes anything from viewing, scrolling, and clicking, to tactile UI (touch), visual UI and, at times, even auditory UI
  • A couple of key standards
    • Opt for traditional digital product design solutions like responsive layouts and shadow on buttons, ample white space and clutter-free corners — these are adaptive to any situation and resolution
    • Go for clean, drama-free typography for legibility and keep the funky fonts for logos, if absolutely necessary.
    • Interaction is about content so make sure to map out all possible content types and mock-up those that are most relevant or important
    • Always design for every device and resolution
  • It’s a critical process
    • First, you must anticipate what your user needs
    • Once users begin the process of interaction, you must be monitoring and improving, based on the data about their usage coming in










DIFFERENT MEANS OF TRANSPORT

Cycling
  • possibly the healthiest way of getting around
  • moderate to high-intensity exercise
  • risks when cycling - accidents, exposure to pollution
  • the health benefits far exceed the risks
  • a 2017 study in the UK showed that cycling to work reduced your risk of death from all causes by around 40%
  • accidents (in a Western country) - would have to travel approximately 47km by bicycle to have a one-in-a-million chance of dying.
Walking
  • a healthy alternative for getting around
  • the benefits aren't as marked as with cycling
  • UK study showed that walking reduced the risk of heart disease by 27% and the risk of dying due to heart disease by around 36% - however one needs to walk at least 10km each week to see this benefit
  • recent research indicates that 25 mins of brisk walking every day can add up to 7 years of your life and reduce the chances of heart attack or stroke
Public transport
  • also appears to improve health outcomes - it involves some walking too
  • risks - being close to many people increases the risk of exposure to contagious diseases - studies showed it may actually improve one's immune system
  • accidents - traveling by train (in a Western country): need to travel almost 10,000km to have an approximately one in a million chance of dying
  • commuters reported feeling better when traveling in public transport compared to driving (time to relax, read, socialise, walk)
Car or motorcycle
  • far the riskiest way to travel in terms of causing death
  • you are 1000 times more likely to die from motorcycle travel than if you're traveling by train
  • accidents - need to travel approximately 330km to have a one in a million chance of dying - these figures indicate traveling by car is approximately seven times safer than riding a bike
  • not really improving our health - also can be very stressful for some during peak hours; the longer people spend commuting in cars, the worse psychological wellbeing

time, money, carbon footprint, health

TIME (least time-consuming to most)
Car/motorcycle
Public transport
Cycling
Walking

MONEY (cheapest to most expensive)
Walking
Cycling
Public transport
Car/motorcycle

CARBON FOOTPRINT (least harmful to most)
Walking/cycling
Public transport
Car/motorcycle

HEALTH (healthiest to least healthy)
Cycling
Walking
Public transport
Car/motorcycle


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